Last week, we discussed the first steps to becoming a forex affiliate marketer. So, let’s pick up where we left off.
First, though, a little refresher. When done right, affiliate marketing can be a lucrative endeavour, so it’s worth ensuring that you get it right. The points we’re covering are designed to help you get the most out of the time and effort you put into the process.
We previously covered reviewing forex brokers, trading products, and platforms, as well as the importance of building a mailing list. Now let’s take a look at the next steps.
1. Signing Up
Signing up to an affiliate program will be a whole lot easier once you’ve done your research. You likely already know a great deal on the subject, but you’ll feel much more confident after having analysed different forex brokers, trading products, and platforms.
So, signing up is all about finding a partner program that works for you. Consider the benefits that each company offers and whether or not it’s worth your time and efforts. Top-rated companies will naturally gain more traction than others, so consider how successful each partnership could potentially be for you. But that works both ways. When you have a strong mailing list and have gained the trust of your followers, you will generate traction regardless of how well-known the partner company already is.
Also, bear in mind that different companies will have expectations of their own. That’s why having a solid mailing list will put you in good stead when looking to sign up with popular brokers. You’ll already be in a position of influence, and companies will recognise that.
2. The Best Way to Promote Brokers
Remember that although affiliate marketing is often considered ‘passive income’, you can’t expect to be passive yourself. Once you’ve decided the best way to promote affiliate links, you need a good strategy to implement it. Soon enough, it’ll be a well-oiled machine, but that won’t happen without a little legwork. There are multiple ways in which you can promote affiliate links, with some of the most effective being:
- Blog content
- Social media posts
- Email marketing messages
- Banner ads
You want to keep the promotional content in line with what already exists on your platform so that it doesn’t feel disjointed in any way. Think about how you usually communicate with your readers and align your affiliate marketing approach with that. Monitor how people are responding to your affiliate content and adjust your strategy accordingly.
3. Get Clicks on Your Affiliate Links
Getting clicks on your links is the next step. Once you’ve mastered this, you’re on your way to being a successful forex affiliate marketer. There are a few things to bear in mind, though, because here’s the thing – an amazing piece of content won’t necessarily generate clicks.
First of all, make sure your links are properly placed. By that, we mean don’t have them at the bottom of the page so that people have to scroll to get to them. Also, don’t overload your content with links because that will come across as spammy. Find the balance that works for you and your audience.
Second, ensure that what you’re promoting works contextually. So, build your content around the broker or product in a way that flows naturally and doesn’t feel out of place or forced.
Lastly, don’t forget about your call to action. Ultimately, you’re trying to encourage readers to click the affiliate links, so make sure that your call-to-action button is eye-catching and easy to follow.
As with most things, there will be a bit of trial and error involved here. Once you get it right, though, you’ll soon find out how rewarding affiliate marketing can be. Keep an eye on our blog for more tips and tricks on the matter.